This might be the strangest '90s reboot yet.

Pepsi just launched a contest to give away a diamond engagement ring... with a twist. The diamond is lab-grown and it's made out of Crystal Pepsi.

How is that possible? They say the diamond was made, "by boiling down [Crystal] Pepsi to its most basic carbon form, resulting in a powder" and then that powder was used in the diamond-growing process.

You can win the ring by tweeting your idea for the "perfect proposal" to Pepsi sometime before Friday, March 6th. They say the ring has a value of about $3,000.

Read more at In Store Magazine.

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