Hy-Vee Drops the Top 5 Easter Candy Trends—Some You’ve Never Seen

Spring has arrived, and so has the ultimate excuse to load up on candy. The team at Hy-Vee just revealed what’s trending for Easter 2026, and we’re counting it down like the sweet-tooth chart-topper it is.

Let’s get into it:

5.) Twizzlers Bunnies

Tiny, chewy, and packed with cherry flavor. Twizzlers Bunnies are almost too cute to eat. Almost. These are perfect if you like your Easter candy on the fruity side.

4.) Jolly Rancher Easter Gummies

Bright colors, fun shapes, and bold flavor—Jolly Rancher Easter Gummies are basically spring in snack form. Think Easter eggs, bunnies, and a whole lot of chewy goodness.

3.) Kit Kat Bunnies

A fan favorite hops back into the spotlight. Kit Kat Bunnies bring that perfect crunch with layers of crispy wafers covered in smooth milk chocolate—all shaped like a bite-sized bunny.

2.) Butterbeer Hershey’s Kisses

This one’s for the adventurous candy lovers. Butterbeer Hershey’s Kisses combine classic chocolate with a Butterbeer-flavored crème center. It’s giving magical, limited-edition, must-try energy.

1.) The Easter Classics

Taking the top spot? The candies that never go out of style. We’re talking Cadbury Mini Eggs, Cadbury Crème Eggs, Lindt Gold Bunny, and Reese’s Peanut Butter Eggs. No matter how many new treats hit the shelves, these classics still run Easter.

Final Thought

Whether you’re all about trying the newest flavors or sticking with the OG favorites, one thing’s clear: Easter candy season is undefeated.