Colorectal is the second-deadliest form of cancer that humans face, killing thousands every year, and one brewery is looking to bring attention to it in the most fitting way possible.

A joint effort from the Colon Cancer Foundation, Squatty Potty and DuClaw Brewing Company called "Give a Crap Challenge" is going to help the Colon Cancer Foundation reach their goal of providing 10,000 colorectal cancer screenings.

It's simple to win, you just have to Click, Squat, Sip.

  • Click- Go to www.GiveACrapChallenge.com between March 3-7 for a chance to participate and receive a screening, Squatty Potty and craft beer. The hundred entrants that are lucky enough can win it for free, the other 300 can participate for $85.
  • Squat- Take the noninvasive colorectal cancer screening test in your own home, and send the prepaid envelope with your sample to the lab.
  • Sip- Down a 6-pack of DuClaw's ‘Thanks for Giving a Crap’ special version of their Sour Me Unicorn Farts glittered sour ale.

If you're interested in donating to the cause, simply text 'CRAP' to 512-920-5521. For $35, one screening can be paid for to go to someone in need.

Read more at Brewer Magazine

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