It's April. APRIL! Why are they making me talk about pumpkin spice already? General Mills just announced they're going to be rolling out Pumpkin Spice Cheerios this fall.

General Mills

Cheerios hasn't done limited edition flavors since 2000, but it looks like they're going to bet big on them, their sales are down 18% in the past five years. Their first new limited edition variety is Strawberry Cheerios, which are on sale now.

Read more at Bloomberg.