You've heard the phrase, "The end of an era" before, but it's rarely as applicable as it is here: Starting next March, there will be NO MORE NUDITY in "Playboy". For real.

There will still be photo shoots featuring women in provocative poses, but they will no longer be fully-nude. There will still be a Playmate of the Month, but her photos will be PG-13, and they might even do away with the centerfold.

This wasn't Hugh Hefner's idea, but when an executive proposed the idea to him, he went for it. "Playboy" has been around since 1953, and was a huge part of the sexual revolution. But in 2015, tasteful nudity is passé.

As one exec puts it, "That battle has been fought and won. You're now one click away from every sex act imaginable for free." Circulation has dropped from 5.6 million in 1975 to 800,000 now.

You can expect the non-nude version of "Playboy" to hit the shelves with the March 2016 issue.